Portfolio // Chris Oldaker
Website Content Strategy
After years of growth on the Amazon marketplace, the boutique publishing company wanted to diversify outside of the platform to drive brand awareness, engagement, and product sales.
Custom Automated Campaign and Project Management System
Children’s author Carole P. Roman needed a launch strategy for her first foray into comedy writing, The Big Book of Silly Jokes for Kids.
Graduate Applicant Content Marketing Campaign
CCA wanted to increase the number of qualified applicants to its MFA in Design and MS in Interaction Design programs, but due to competing priorities, they needed a solution that required minimal use of additional copywriters or project managers.
Undergraduate Conversion Stream Emails
CCA’s Undergraduate Admissions team needed to update their email communications to prospective students after a rebrand.