Portfolio // Chris Oldaker
Graduate Studies Viewbook
CCA’s Admissions team wanted to update the promotional brochure they distribute to all prospective student inquiries with a fresh new look, feel, and voice to match with their recent school-wide rebrand.
Undergraduate Viewbook
CCA’s Admissions team wanted to update the promotional brochure they distribute to all prospective student inquiries with a fresh new look, feel, and voice to match with their recent school-wide rebrand.
Graduate Applicant Content Marketing Campaign
CCA wanted to increase the number of qualified applicants to its MFA in Design and MS in Interaction Design programs, but due to competing priorities, they needed a solution that required minimal use of additional copywriters or project managers.
Undergraduate Conversion Stream Emails
CCA’s Undergraduate Admissions team needed to update their email communications to prospective students after a rebrand.
“So You Want to Go to Art School” Portfolio Guide
CCA’s Undergraduate Admissions team needed a compelling leave-behind for their college fairs, on-site visits at local high schools that would position the brand positively with prospective students (and their primary influencers) while encouraging them to learn more about what the school has to offer.